Online businesses are constantly refining their online presence (with engaging onsite content, streamlined user journeys or otherwise) to remove their customers’ obstacles to conversion.
However, with 75% of all online carts getting abandoned worldwide, the pain of losing customers at the final hurdle is one that’s felt by every online business, regardless of its size, legacy or customer base.
Part of the issue is the restrictiveness of online shopping cart themselves because they generally can’t be shared; in essence, shopping carts are private to the person doing the shopping.
This feature (or bug, depending on your perspective) means in-store experiences – like one person shopping and another person paying at the checkout – is an unwieldy and often impossible task that doesn’t translate to the online space. To solve this issue, new players in the payments space like YouPay, a financial technology business based in Brisbane, Queensland, are making carts shareable to help online stores generate more sales through an all-new path to purchase.
YouPay’s cart sharing technology lets one person shop online and another person pay at the checkout, seamlessly and securely. So, what benefits can this all-new path to purchase deliver to ecommerce stores?
Download the full report to find out how cart sharing is changing the ecommerce payment terrain:
After launching multiplayer shopping in Australia with a growing number of powerful ecommerce brands, YouPay is officially available for overseas shoppers!
Introducing Add To Cart, a new podcast from Two Broke Chicks that’s proudly powered by YouPay! Surviving your twenties can be chaotic. You usually have to learn life’s lessons the hard way, but journalists, twin flames and ‘Two Broke Chicks’ Sal and Al are dishing life lessons for the gals, from the gals to make it that little bit easier. So come hang!
YouPay x HoMie YouPay can be a huge benefit for partners, parents, and professionals alike. But there’s another reason why …
